Jeremie Albino – “Hard Time” (Video)

Kaitlin Ruether, 10 months ago
Music Videos , , ,

Jeremie Albino is not afraid to get a little dirty. And no, I’m not just referring to the near-sleazy but bright guitar riffs that underscore his blues-pop hooks. In one shot of the video for his track “Hard Time”, oil viscerally drips down his face as he delivers the swooping melody. 

The places we go for art.

With backing vocals bringing a sense of old-school blues, the Ontario-based folk artist drops glimmers of organ and resonant electric guitar into a track that plays on feeling the weight of apology, but still makes you want to dance. This is the mood that drives the clip, which features Albino as a hard-working mechanic going about his day with flair and some slick dance moves. 

Even here, there is a sense of timelessness in the jumpsuit that reads “Pardo” and the boxy vehicle that leaves the shop after the repairs are done. This is Jeremie Albino’s gift: he moves outside of time and back into modernity with an edgy grace. 

Albino’s debut album, HARD TIME, will be released on August 9th, 2019. To hear more from Jeremie Albino, you can find him on his website, Spotify, and on Facebook.

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