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MRYGLD – “Cool Kids” (Video)

Kaitlin Ruether, 4 weeks ago
Music Videos ,

It’s difficult to define youth into a dichotomy of popularity today — our society has become so immersed in pop culture and information that having encyclopedic knowledge of something is now an attractive feature.

MRYGLD play with the dated stereotypes of being a nerd while staying aware of the nostalgic energy they bring. Playing in front of a handful of students in a gymnasium, the band dons glasses and uncool hairdos and brings less-than-full energy to their indie-rock jam. But twist! When the audience puts on retro blue-and-red 3D glasses (have I mentioned the nostalgia?), the scene resets into a full on rock concert.

The track itself is thoroughly modern. Brandon Snipes’ vocals take on an effect similar to that used by The Strokes’ Julian Casablancas and melodic guitar riffs shape the song into something undeniably catchy. I’m a sucker for dual vocal leads, and Alyssa Jewell’s smooth and — at times — understated workings on “Cool Kids” adds a sense of community that compliments the questions that pepper the chorus: “Where are the cool kids? Did they become our parents?”


“Cool Kids” is MRYGLD’s debut music video. but you can find more music from the band on their website and Soundcloud. You can also follow them on Twitter and Facebook.

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