Raised on TV – “Caroline” (Music Video)

Kaitlin Ruether, 1 year ago
Music Videos , ,

We could all use a reminder to appreciate the everyday details in life, while also finding colourful bursts of creative release. This is the underlying theme of the clip for Raised on TV’s “Caroline.” Following the release of The Pilot EP and their first full-length record, Season 1, Raised on TV are back for Season 2 — and if “Caroline” tells us anything, this album will be as melodically fuzzed-out as ever. 

Raised on TV is made up of brothers Keaton Rogers and Kacey Greenwood, and their high school friend Ryan Weiss. For Season 2, the band has upgraded their production quality and enlisted the help of Grammy-nominated engineer Mark Needham. You know, the guy who mixed “Mr. Brightside” in forty minutes. The addition makes for a diverse soundscape that never sits still.

Playing with big and small, slow and fast, and — of course — colourful and monotone, “Caroline” bounces between spheres. It’s shoegaze done with a twist of sweet and sour. The track lulls and then bites, catches in your head before making a just-as-addictive twist. 

The clip was co-directed by Keaton Rogers and his sister, Victoria Greenwood. Spinning between the moments of everyday life — the tedium of working, the small pleasures of taking care of pets, the always-chores — and the vibrant psychedelic joys of performing (lit by liquid light), the clip is both dreamy and relatable. We all need an outlet, and we can be grateful that these guys found theirs. 

To hear more from Raised on TV, you can find them at their website, SoundCloud, and on their Facebook page. You can also follow the band on Twitter

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